swing trading

How to Choose The Right Broker

| Swing Alpha on 7 Mar 2017 12:00 AM

If you want to get started trading stocks right away, the first thing you have to do is to find a broker. But there are a lot of options out there.

To make matters worse, most advice on “how to choose a broker” is for long-term investors, not traders.

So here's a few tips on how to find a broker for trading stocks.

Full-service vs. discount brokers

The first thing you need to be careful of is the difference between “full-service” and “discount” brokerages.

Full-service brokerages have a team of researchers that work to find stocks you may be interested in. While this sounds like a good idea, it comes with a very high price.

Most full-service brokerages charge as much as $100 per trade plus a $150-$250 annual fee. Compare this to the sub-$10 per trade range and no annual fee often charged by discount brokerages.

For long-term investors, the extra advice they get may be worth the extra money they pay, especially since they tend to have only a few transactions a year. But for a trader, these extra commissions can eat into profits very quickly.

Here is a list of some brokerages from both categories.

Discount brokerage list

·         Fidelity

·         TradeKing

·         Scottrade

·         OptionsXpress

·         Etrade

·         InteractiveBrokers

·         TradeStation

·         TD Ameritrade

Full-service brokerage list

·         UBS

·         Raymond Jones

·         Merril Lynch

Stock trading charts

The second thing to keep in mind is that most brokers offer their own platform for charting and trading stocks. This can be useful, especially if you're a scalper or day-trader, because it prevents you from having to move back-and-forth between charting software and your brokerage website.

But it isn't absolutely necessary. If you like a broker but don't particularly like its charting software, you can always use free charting websites like freestockcharts.com to make your charts and just buy or sell from your broker's website.

Minimum deposits

Most discount brokers allow you to get started with very little. Some of them even allow you to start with just enough money to buy one share. But others have minimum balance requirements. Make sure your broker offers to let you begin with an amount of capital you are comfortable with.

Product selection

If you're only interested in trading stocks, maybe this isn't a factor. But it can be useful to also have a broker that offers bonds, options, and even forex. You never know when you might want to try trading something new.

Interest on idle cash

You probably won't be investing every penny that you have. So find out whether your brokerage service offers interest on the cash held in the account. With interest rates so low, it doesn't help much over the short-run. But over the long-run, it adds up.

Customer service

Last but not least, make sure your broker offers great customer service. Since most brokers have online platforms, you generally won't need to call them very much. But it's important that they be easy to contact and cooperative during those rare moments when something isn't working correctly.

There are a lot of options when choosing a broker. But pay attention to these factors and you should be able to find one you can get a long with.

3 Mar 2017 4:38 PM | Anonymous

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